Indulging summer promotions

At Schiphol we are always looking for ways to treat our passengers to something extra, while they spend their time at the airport. This time Dove, Ola and Andrelon surprised visitors with their luscious products.

In July and August sampling actions took place for Dove shower cream, followed by sampling of Dove hair conditioners. Soon Andrelon followed with a 1 minute hair mask for dry hair.
The rich and soothing products were a hit! This is a great way to introduce new customers to the brand, or to treat existing customers to a free sample. The samples are a perfect travelling size, so what better place to offer them to people, than at Amsterdam Airport Schiphol?

To turn check-in time into a positive brand experience, Ola treated young and old to free Cornetto ice cream.

Although the little one were sometimes a little bit hesitant to accept the free sample, they enjoyed the Cornetto from beginning to end. Especially in July and August, Check-in can get very crowded. Lots of people are queing excited to start their holidays. This is the best time and best place to offer them a little distraction from the check in time and introduce your new product.